Introduction

Association Laboratory Inc. is one of the country’s leading association research and strategy firms specializing in the solution of association management challenges through membership and marketing research and business strategy development. The award winning company is headquartered in Chicago, Illinois.

The company serves a nationwide client base representing some of the nation’s leading trade and professional associations.

Association Laboratory Inc. was founded in 1999 and is currently incorporated in the state of Illinois. Offices are located in the Mercantile Exchange Center (Merc) in downtown Chicago, IL.

Suite 2200 30 South Wacker Drive Chicago, IL 60606

Phone 312.466.5702 Fax 312.803.9660 Email marketing@associationlaboratory.com Web www.associationlaboratory.com

Mission

The Mission of Association Laboratory Inc. is to help associations deliver sustainable membership value.

Company Vision

Association Laboratory was founded to provide associations with the most sophisticated and comprehensive services. Since 1999 the company has produced a wide variety of consulting products. The company specializes in the following:

Tactical research studies these individual projects are designed to provide information and recommendations to support specific strategies such as membership, international development, new product development, sponsorship, publications or conference marketing.

Enterprise research services this service involves the establishment and long term management of marketing or industry information systems that integrate and coordinate all association research including membership needs studies, industry benchmarking, conference evaluations, etc. to support the ongoing decisions of staff and volunteer leadership.

Strategic Planning this service in an integrated process linking objective data from membership research with professional facilitation to help guide staff and volunteer leadership to consensus on key organizational, marketing and delivery strategy.

Creation, management and evaluation of association business
strategies based on our customized research and the knowledge of “what works and what doesn’t work” gleaned from our work with dozens of different associations, Association Laboratory develops and implements key association revenue generation strategies.

Association Laboratory has established a national reputation for excellence in the delivery of consulting services to associations. The respect for the company’s innovation and abilities is evidenced by continued participation as conference speakers, authors in industry publications and service in local and national association leadership positions.