Chicago, Illinois, March 3, 2003 - Association Laboratory Inc. today announced that Dean A. West, President, has been selected to present to senior association executives at the ASAE Annual Meeting in Hawaii. The title of the presentation will be Strategic Thinking not Strategic Planning and will be presented on August 25.

"It is always an honor to be selected by your peers as a thought leader," said Dean West, President, Association Laboratory Inc., "I'm looking forward to a great discussion on improving the business strategy of associations of all sizes in Hawaii."

Dean West is the founder and President of Association Laboratory Inc. He is currently Chairman of the Professional Development Council of the American Society of Association Executives. In addition, he serves on the Editorial Advisory Council for the Greater Washington Society of Association Executives and the Professional Practices Committee of the Association Forum of Chicagoland. He is a frequent author and speaker on association management topics.

Association Laboratory Inc is headquartered in Chicago, IL. The company specializes in membership research, strategic planning and the development of marketing and organizational strategy for associations. Association Laboratory Inc. serves a nation-wide client base of trade associations and professional societies.

More information is available on Association Laboratory Inc. at www.associationlaboratory.com