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For Immediate Release For more information contact: Association Laboratory Inc. 312.466.5702 marketing@associationlaboratory.com www.associationlaboratory.com Association Laboratory to Develop International Business Plan for AHIP Chicago, Illinois, April 7, 2008 - Association Laboratory Inc. today announced their selection by America’s Health Insurance Plans to research and develop an international business plan for credential sales and membership. The plan will initially focus on selling specific AHIP credentials to companies in India that serve AHIP members through business process outsourcing. "The international arena represents tremendous opportunity for AHIP." said Dean West, President, and Association Laboratory, "The marketing of their AHIP to Indian companies will provide a wide variety of benefits to both the association and the suppliers who consider participation in AHIP critical to their business success." This project will consist of secondary, qualitative and quantitative research ultimately resulting in a business plan to market the AHIP Business Process Advisor credential. America’s Health Insurance Plans (AHIP) is the voice of America's health insurers. AHIP is the national association representing nearly 1,300 member companies providing health insurance coverage to more than 200 million Americans. Member companies offer medical expense insurance, long-term care insurance, disability income insurance, dental insurance, supplemental insurance, stop-loss insurance and reinsurance to consumers, employers, and public purchasers. Association Laboratory Inc. specializes in the research and development of marketing and business strategy for associations. The company serves a nation-wide client base of trade associations and professional societies through membership research, strategic planning and business plan development. For more information on Association Laboratory Inc. visit the company's website at www.associationlaboratory.com.
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