May 2018

Association Laboratory Presents to Florida Society of Association Executives.

Tampa, Fl. (May 23, 2018)—   Association Laboratory’s Nicolette Haton, MBA, CAE presented a program entitled Content Strategy 101: A Road Map for Association Professionals at Florida Society of Association Executives.  The program included information based on Association Laboratory’s strategy whitepaper “Introduction to Creating and Sustaining an Association Content Strategy”.  The whitepaper included the perspectives of 21 association professionals representing both trade and professional member organizations.

National Summit on Association Membership & Engagement Video

Association Laboratory held its first ever National Summit on Association Membership & Engagement in both Washing D.C. and Rosemont, IL. With the support of Marketing General, Inc., Higher Logic, and ITN Video Productions USA, the event was a tremendous success with a wealth of knowledge shared and thoughtful discussion all around. See our highlight video produced by ITN.