Association Laboratory to address FSAE on How Associations Solve the Growth Challenge
Association Laboratory’s Nicolette Haton will be presenting to the Florida Society of Association Executives Thursday, March 28th, 2019
Associations are faced with the challenge of adapting to a complex and rapidly evolving business environment. Many organizations look inward for solutions or limit their view to their particular sector or profession. In doing so, they are missing out on ideas and insights from other industries that are grappling with the same challenges.
Attendees will learn from the findings of Association Laboratory’s Looking Forward™ 2018, the nation’s most comprehensive environmental scan of the association business environment. This one-of-a-kind opportunity shares how the association sector is creating new opportunities, new revenue streams and what your peers believe drives growth.
Those in attendance will learn to:
1. Identify and understand six thematic solutions to association growth strategy
2. Learn about applicable examples from real associations
3. Use the solutions and examples to formulate objectives and action plans
Participants will receive Association Laboratory’s Future Focused Growth Strategies report to continue the conversation with key staff and stakeholders.
Nicolette Haton, MBA, CAE is an Analyst for Association Laboratory, a research company which helps associations make better strategic decisions. She has been involved with associations for nearly 10 years and is recognized as a rising leader in the association profession having received Association Forum’s Forty Under 40 Award. Nikki recently moved to Tampa from Chicago and currently volunteers for FSAE on the Membership Committee.