Association Laboratory Leads Global Effort Assessing Impact of Coronavirus on Associations

On Tuesday, March 17 Association Laboratory initiated a global study assessing the current and future impact of the coronavirus on trade and professional association finances and strategy.

This study is being conducted with the cooperation of key partners active in the Association Laboratory Research Alliance. The alliance is a global group of leading state and specialty societies of association executives and other participating organizations serving the association community.

The study assesses the economic impact on associations. It evaluates specific impact on key strategies. Finally, it identifies how associations are moving forward to adapt.

Data collection begins March 17 and ends March 25, 2020. Association Laboratory will publish the results of the study and lead digital and other distribution as quickly as possible.

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Currently participating in the Association Laboratory Research Alliance

Association Laboratory specializes in the research and development of strategy for associations and the creation of strategic education for association leaders. We are excited to lead this industry-wide effort to help associations adapt to a new and challenging business environment.

For More Information

Dean West


Association Laboratory


[email protected]