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December 2018

December 2018 – Webinar Wednesdays : CREATING AND SUSTAINING A STRATEGIC BOARD OF DIRECTORS

December 12, 2018 @ 12:00 pm CST
$95.00

NOW AVAILABLE! DECEMBER 12th, 2018 1:00 PM EST/12:00 PM CST CREATING AND SUSTAINING A STRATEGIC BOARD OF DIRECTORS!   Chief staff officers wast too much time managing Boards that are tactical and short sighted.  This webinar, based on Association Laboratory's white paper Creating and Sustaining a Strategic Board of Directors highlights the main challenges facing strategic board leadership and introduces solutions to improving the quality of Board decision-making.  From Board selection processes to staff competencies and support, participants will learn the building blocks of strategic board creation and leadership.   WHY YOU SHOULD REGISTER? Not only will you learn about industry leading research and how to implement this information within your association, by attending you will also  earn one (1x) CAE credit hour as well the "Creating and Sustaining a Strategic Board of Directors" whitepaper.  As an additional benefit, each participant will receive 10% off a future Association Laboratory webinar or…

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January 2019

January 2019 – Webinar Wednesdays : CONTENT STRATEGY 101: A Road Map for Association Professionals

January 23 @ 12:00 pm - 1:00 pm CST
$95.00

NOW AVAILABLE! January 23, 2019 1:00 PM EST/12:00 PM CST CONTENT STRATEGY 101: A Road Map for Association Professionals Everyone seems to be talking about content strategy, but for most association professionals this leaves a lot of questions unanswered. What is a content strategy? Does my organization really need one? Where do I start? This session will provide a basic road map to developing an association content strategy. Rather than a set, linear series of steps, developing a content strategy is an iterative process. Organizations must answer a number of key questions that will help define what a successful content strategy will look like for their organization. From there, they can begin to determine the steps that will make it happen. Information for this session is based off of the Association Laboratory strategic whitepaper, "Introduction to Creating and Sustaining an Association Content Strategy." It includes the perspectives of 21 association professionals representing…

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February 2019

2nd Annual National Summit on Association Membership & Engagement – Washington DC

February 19 @ 8:00 am - 6:00 pm EST
Fhi360 Conference Center, Washington, DC, 1825 Connecticut Avenue NW,
Washington, DC 20009 United States
$495.00

Your Exclusive Invitation to a Critical Conversation on the Future of Membership.

You are invited to join the nation’s three leading companies in membership and engagement strategy in a 1 day immersive discussion of the future of the association membership and engagement model.

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February 2019 – Webinar Wednesdays : How Workforce Issues Create Strategic Threats and Opportunities for Association Strategy

February 20 @ 12:00 pm - 12:30 pm CST
$95.00

February 20th, 2019 1:00 PM EST/12:00 PM CST How Workforce Issues Create Strategic Threats and Opportunities for Association Strategy In Looking Forward™, Association Laboratory’s industry leading environmental scan of the association strategy environment, 57% of association CEOs (79% of trade association CEOs) say their members are dealing with challenges identifying, recruiting and retaining qualified employees. This workforce challenge is shifting scope of practice, creating competition between professionals and influencing the adoption of new technology. All of these changes impact your association’s strategic positioning in the market and create opportunities to expand into new audiences or create more successful education strategy. In addition, associations will be faced with new competitors and strategic threats that may alter entire professional landscapes. Participants will reAview the most recent data on workforce issues, their implications on association strategy and learn what associations are doing to adapt to this issue.WHY YOU SHOULD REGISTER? Not only will…

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2nd Annual National Summit on Association Membership & Engagement – Rosemont, IL

February 26 @ 8:00 am - 6:00 pm CST
OLC Education & Conference Center, 9400 W Higgins Rd #100
Rosemont, IL 60018 United States
$495.00

Your Exclusive Invitation to a Critical Conversation on the Future of Membership.

You are invited to join the nation’s three leading companies in membership and engagement strategy in a 1 day immersive discussion of the future of the association membership and engagement model.

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March 2019

LOOKING FORWARD 2019 AVAILABLE!

March 1 @ 12:00 am - March 31 @ 12:00 am CST
$95.00

LOOKING FORWARD™ 2019 Now Available! Looking Forward™ 2019, the nation’s leading environmental scan of the association strategy environment is now available! Looking Forward™ 2019 is the association sector’s leading environmental scan. The 8th Edition of the report is based on data collected from nearly 400 trade and professional association CEO’s and other senior executives. Respondents assessed fifty-two different factors impacting association members, fifty-one different implications on association strategy, and provided top solutions to these implications. This study provides leaders with unparalleled insight into the future of associations.

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Futures Webinar Course

March 21 @ 12:00 pm - 1:00 pm CDT
$295.00

LOOKING FORWARD™ 2019 FUTURES COURSE A Three-Part Webinar Series This three-part webinar course will help senior association leaders prepare for their organization’s future by deep-diving into insights from the nation's leading environmental scan of the association strategy environment. Looking Forward™.  Led by Dean West, President and Founder of Association Laboratory, and based on the most recent Looking Forward 2019 research, participants will hear an interpretive analysis of the factors impacting the association member environment, implications on association strategy, and the solutions that association leaders believe are critical to success. COURSE CURRICULUM Session 1 – Factors Impacting the Association Environment Association Laboratory tested fifty-three environmental factors affecting organizational and individual association members. From data security, to mergers and acquisitions, to training and education discover, all the top factors and common themes members are experiencing today. Five key areas of influence will be introduced: Economy, Information and Technology, Workforce, Government, and Globalization.…

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October 2019

Content Strategy Summit 2019 – Alexandria, VA (Cancelled)

October 21
Mary M Gates Learning Center, 701 N Fairfax St
Alexandria, VA 22314 United States
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The Content Strategy Summit in Alexandria, VA on Monday, October 21 has been cancelled. However, you may still register for the Rosemont, IL Content Strategy Summit on Thursday, November 7.

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October 2019 – Webinar Wednesdays : Essentials of Strategic Planning

October 30 @ 11:00 am - 12:00 pm CDT
Free

In this complementary webinar, Association Laboratory will outline a simple, data-driven process to investigate, discuss and decide on a new strategic plan.

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November 2019

Content Strategy Summit 2019 – Rosemont, IL

November 7 @ 8:00 am - 5:30 pm CST
OLC Education & Conference Center, 9400 W Higgins Rd #100
Rosemont, IL 60018 United States
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$495.00

Association Laboratory’s 2nd Annual Content Strategy Summit will take place this fall.

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