Without a research plan, your association’s research activities are more expensive, less actionable, and poorly integrated across departments. The result is poor decisions driven by faulty data, leading to failed programs.
A strategic research plan helps you manage and integrate your research across departments, provides a predictable scope of work and ensures your decision makers get the right data when they need it.
Association Laboratory’s proprietary Decision Management Blueprint™ provides you with a detailed annual plan of research activities designed to improve the quality of insights while reducing waste and inefficiency.
Key questions addressed by the Decision Management Blueprint™ include the following: